634-3003 – Strategic Management (SM)
Gurantor department | Department of Economics and Management in Industry |
Subject guarantor | doc. Ing. Šárka Vilamová, Ph.D. |
Study level | undergraduate or graduate |
Subject aims expressed by acquired skills and competences
- student will be able to characterize basic corporate strategies and principles of strategic management of industrial enterprise
- student will be able to formulate basic tools of strategic analysis of the company in the B2B market
- the student will be able to use his or her knowledge to decide on the appropriateness of using a specific analysis of an industrial enterprise
- the student will be able to apply his theoretical knowledge to suggestions for improving the strategic position of the industrial company
Teaching methods
Lectures
Tutorials
Summary
Learning outcomes of the course unit The course is focused on understanding the essence of strategic thinking, strategic behavior of entrepreneurial subjects, acquiring selected methods and approaches of strategic analysis of industrial enterprises. It acquaints with strategies at individual levels of industrial enterprise management and provides the basis for their successful formulation and implementation.
Compulsory literature:
Recommended literature:
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.