115-0314/02 – Spa Services and Special Tourism Forms (LÁZ)

Gurantor departmentDepartment of ManagementCredits3
Subject guarantordoc. Ing. Václav Lednický, CSc.Subject version guarantordoc. Ing. Václav Lednický, CSc.
Study levelundergraduate or graduate
Study languageCzech
Year of introduction2009/2010Year of cancellation2011/2012
Intended for the facultiesEKFIntended for study typesBachelor
Instruction secured by
LoginNameTuitorTeacher giving lectures
LED30 doc. Ing. Václav Lednický, CSc.
Extent of instruction for forms of study
Form of studyWay of compl.Extent
Full-time Examination 2+0

Subject aims expressed by acquired skills and competences

- know the system of reception of clients at the spa, - be able to create high-quality spa program or a program for a specialized group of tourist according to their focus, - to be able to build business-agrotourist project, - have an idea of ensuring organization of congresses and conferences and be able to actively participate in these preparations.

Teaching methods

Lectures
Seminars
Individual consultations

Summary

Introduction to the special status of spa tourism, and new forms of leisure tourism. The study will provide the opportunity to gain professional knowledge for use in professional management positions specialized in spa and agrotourist, congress and eco tourist facilities.

Compulsory literature:

BLÜMLOVÁ, Dagmar et al. Čas zdravého ducha v zdravém těle: kapitoly z kulturních dějin přelomu 19. a 20. století. České Budějovice: Jihočeské muzeum v Českých Budějovicích, 2009. ISBN 978-80-87311-07-3. JANDOVÁ, Dobroslava. Balneologie. Praha: Grada, 2009. ISBN 978-80-247-2820-9. KAJLÍK, Vladimír et al. České lázně a lázeňství. Praha: MMR ČR, 2007. ISBN 978-80-239-9330-1. KNOP, Karel. et al. Lázeňství: Ekonomika a management. Praha: Grada Publishing, 1999. ISBN 80-7169-717-6. KOČÁREK, Eduard. Vědy o Zemi a medicína: vybrané kapitoly z lékařské geologie, geografické medicíny a balneografie. Praha: Karolinum, 2004. ISBN 80-246-0791-3. NĚMČANSKÝ, Milan. Agroturistika. Karviná: OPF SU, 1996. ISBN 80-85879-36-0. POUROVÁ, Marie. Agroturistika. Praha: Česká zemědělská univerzita v Praze, Provozně ekonomická fakulta ve vydavatelství Credit, 2002. ISBN 80-213-0965-2. STŘÍBRNÁ, Marie. Ekonomická efektivita podnikání v agroturistice. Praha: UZPI, 1997. ISBN 80-86153-36-1. Studijní informace zemědělská ekonomika č. 1/97 VYSKOTOVÁ, Jana. Fyzikální terapie a balneologie 1. Ostrava: Ostravská univerzita, 2011. ISBN 978-80-7368-834-9.

Recommended literature:

KOČÁREK, Eduard. Vědy o Zemi a medicína: vybrané kapitoly z lékařské geologie, geografické medicíny a balneografie. Praha: Karolinum, 2004. ISBN 80-246-0791-3.

Way of continuous check of knowledge in the course of semester

personal consultation

E-learning

Další požadavky na studenta

Prerequisities

Subject has no prerequisities.

Co-requisities

Subject has no co-requisities.

Subject syllabus:

1. Contemporary trends in tourism 2. Spa Treatment - definition, history, importance 3. A spa as a part of health and tourism 4. Wellness 5. Rural tourism - definition, types, possibilities 6. Agro-tourism, hunting, fishing, viticulture 7. Extreme sports 8. Incentive tourism 9. Water tourism - rivers, lakes, seas 10. Congress tourism - MICE system 11. Culinary tourism - Europe, World, Czech Republic - regions 12. Religious tourism, dark tourism, tourism militant, technical monuments

Conditions for subject completion

Full-time form (validity from: 2009/2010 Winter semester)
Task nameType of taskMax. number of points
(act. for subtasks)
Min. number of points
Examination Examination 100 (100) 51
        Written examination Written examination 50  26
        Oral examination Oral examination 50  26
Mandatory attendence parzicipation:

Show history

Occurrence in study plans

Academic yearProgrammeField of studySpec.FormStudy language Tut. centreYearWSType of duty
2011/2012 (B6208) Economics and Management (6501R006) Tourism Economics (02) Tourism Economics P Czech Uherské Hradiště 2 Choice-compulsory study plan
2010/2011 (B6208) Economics and Management (6501R006) Tourism Economics (00) Tourism Economics P Czech Uherské Hradiště 2 Compulsory study plan
2010/2011 (B6208) Economics and Management (6501R006) Tourism Economics (02) Tourism Economics P Czech Uherské Hradiště 2 Compulsory study plan
2009/2010 (B6208) Economics and Management (6501R006) Tourism Economics (02) Tourism Economics P Czech Uherské Hradiště 2 Compulsory study plan

Occurrence in special blocks

Block nameAcademic yearForm of studyStudy language YearWSType of blockBlock owner