115-0343/02 – Cost Management and Price Strategy (NŘCS)
| Gurantor department | Department of Management | Credits | 5 |
| Subject guarantor | Ing. Lucja Matusiková, Ph.D. | Subject version guarantor | Ing. Lucja Matusiková, Ph.D. |
| Study level | undergraduate or graduate | Requirement | Compulsory |
| Year | 3 | Semester | summer |
| | Study language | Czech |
| Year of introduction | 2005/2006 | Year of cancellation | 2015/2016 |
| Intended for the faculties | EKF | Intended for study types | Bachelor |
Subject aims expressed by acquired skills and competences
1.To familiarize students with the basic terminology the theory of cost, with the cost classification according to different criteria, and on the follow-up methods of cost analysis.
2.Tu understand and use various methods and techniques of cost analysis for optimal decision-making on the cost-effective inputs.
3.To identify the critical control parameters and effects on cost and characterize their effect on the process of cost management.
4.To compare and evaluate pricing strategies in response to the specific conditions of the company and predict their positive and negative impacts.
Teaching methods
Lectures
Tutorials
Summary
The aim of the subject is to provide to the students the basic information about costs in the company, their classification, process and creation of cost's functions and possibilities of using in practical conditions. In addition, students will be familiar with the role of costing in the company, will be explained the various techniques and methods used by both traditional and new costing approaches. This is followed by a basic overview of the pricing, analysis of optimum output due to business conditions and creating pricing strategies, including their practical applications, both for production and for a specific service area.
Compulsory literature:
Recommended literature:
Way of continuous check of knowledge in the course of semester
E-learning
Other requirements
Basic knowledge of management.
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
-Characteristics of management and business processes
-The concept and structure of costs in the business entity
-Production function
-Cost functions
-Methods for determining cost functions
-Cost calculations
-Competitive cost strategies of the business entity
-Practical techniques and methods of cost management in the business entity
-Basic principles of the theory of demand and pricing
-The practical orientation of pricing in the business entity
-Strategy of pricing in the company
-Practical aspects of pricing decisions in the business entity
Conditions for subject completion
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction