115-0605/01 – Strategic and Crisis Management (SKM)
| Gurantor department | Department of Management | Credits | 4 |
| Subject guarantor | doc. Ing. Marie Mikušová, Ph.D. | Subject version guarantor | doc. Ing. Marie Mikušová, Ph.D. |
| Study level | undergraduate or graduate | Requirement | Compulsory |
| Year | 2 | Semester | winter |
| | Study language | Czech |
| Year of introduction | 2019/2020 | Year of cancellation | |
| Intended for the faculties | EKF | Intended for study types | Follow-up Master |
Subject aims expressed by acquired skills and competences
1. Adopt the principles of strategic management.
2. Use the method of strategic analysis.
3. Evaluate the trends of development of the external and internal environment of the organization.
4. Applicate the steps of strategy implementation.
5. Set up a strategic control system.
6. Assess the crisis vulnerability of the organization.
7. Estimate the potential development of the business crisis.
8. Apply the duties of the mayor and municipal authorities in emergency and crisis situations.
9. Create a hazard map of the municipality.
Teaching methods
Lectures
Tutorials
Project work
Summary
The aim of the course is to acquaint students with basic concepts and principles of strategic management. Students are led to adopt and use the principles of strategic thinking, apply methods of strategic analysis and evaluate the state and trends of development of the external and internal environment of the organization. Crisis management is then presented as a summary of management activities focusing on a wide range of issues, starting with risk assessment, through planning, organizing to implementation and control of activities undertaken in connection with the prevention and resolution of the crisis. The student will get the basics to evaluate the crisis vulnerability of the company, to create an early warning system, to create a simple crisis plan, to propose the composition of the crisis team and the ways of its training, to apply the key points of the company's recovery strategy. After completing the course students should be able to think about the individual parts of the strategy implementation, assess its risks and set up a strategic control system.
Compulsory literature:
Recommended literature:
Way of continuous check of knowledge in the course of semester
discussion in the seminars, case studies, project and its presentation
E-learning
e-learning is used according to the situation
Other requirements
basic economics and management knowledge
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
1. Business plan, its structure and meaning.
2. Vision, mission, goals and principles of strategic thinking.
3. Methods of the organization's external environment analysis.
4. Methods of internal organization analysis.
5. Mixed methods of organizational environment analysis.
6. Crisis manager.
7. Business crisis profile.
8. Early Warning System.
9. Crisis plan.
10. Crisis management (tools, remedies, resources).
11. The strategy of revitalization and its elements.
12. Crisis management in public administration.
Conditions for subject completion
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction