116-0352/01 – Economic journalism (EŽU)

Gurantor department	Department of Marketing and Business	Credits	5
Subject guarantor	doc. PhDr. Hana Srpová, CSc.	Subject version guarantor	Ing. Jana Gibarti, Ph.D.
Study level	undergraduate or graduate	Requirement	Compulsory
Year	3	Semester	summer
		Study language	Czech
Year of introduction	2017/2018	Year of cancellation	2020/2021
Intended for the faculties	EKF	Intended for study types	Bachelor

Instruction secured by
Login	Name	Tuitor	Teacher giving lectures
GIB15	Ing. Jana Gibarti, Ph.D.
SRP01	doc. PhDr. Hana Srpová, CSc.

Extent of instruction for forms of study
Form of study	Way of compl.	Extent
Full-time	Credit and Examination	2+2

Subject aims expressed by acquired skills and competences

to analyse economic news and journalism in the mass media to assess the suitability of resources to produce an economic report to use journalistic genres to create economic news to compare media focusing on economic information

Teaching methods

Lectures
Individual consultations
Tutorials

Summary

Cílem předmětu Ekonomická žurnalistika je propojit ekonomické znalosti studentů se znalostmi tvorby žurnalistických žánrů. Studentům jsou vysvětlovány jednotlivé žurnalistické žánry a jejich vhodnost využití při prezentování ekonomických ukazatelů, vývoje hospodářství či významných změn ekonomických pravidel.

Compulsory literature:

CAMPBELL, R., CH. MARTIN and B. FABOS. Media & Culture: An Introduction to Mass Communication. 12th ed. Bedford/St. Martin's, Macmillan Learning,2019, 517 p. ISBN 1457668742. HAYES, Keith. Business Journalism: How to Report on Business and Economics. New York: Apress, 2013. 248 p. ISBN 978-1430263494. SCARAVELLI, Kim. Making Words Work: A Practical Guide To Writing Powerful Content. 2022, 220 p. ISBN 978-0228870074.

Recommended literature:

BAKER, E. Media Concentration and Democracy: Why Ownership Matters. Cambridge: Cambridge University Press. 2012. Online ISBN 9780511810992. HAYES, Keith. Business Journalism: How to Report on Business and Economics. New York: Apress, 2013. 248 pp. ISBN 978-1430263494. SCHREIM, Sam, Storytelling with Charts: A Data & Text Visualization Guide for Business, Professionals and Non-Professionals: A tutorial to quickly master the art and science of telling engaging stories with charts. 84 p. ISBN 979-8372066199.

Way of continuous check of knowledge in the course of semester

Tvorba a prezentace textových žánrů (zpráva, komentář) na předem zadané ekonomické téma

E-learning

Other requirements

Creation and presentation of textual genres ( news , commentary ) on a given economic topic

Prerequisities

Subject has no prerequisities.

Co-requisities

Subject has no co-requisities.

Subject syllabus:

1. Development of economy in the Czech Republic and abroad 2. Important domestic and international macroeconomic indicators 3 Sector structure of economy 4. Development of business activities with expected trends of further development of economy 5. Significant changes of economic rules and government and individual ministries decisions 6. Creation and presentation of text genres (news, commentary) for a pre-assigned economic

Conditions for subject completion

Full-time form (validity from: 2017/2018 Winter semester, validity until: 2020/2021 Summer semester)

Task name	Type of task	Max. number of points (act. for subtasks)	Min. number of points	Max. počet pokusů
Credit and Examination	Credit and Examination	100 (100)	51
Credit	Credit	25	15
Examination	Examination	75	40	3

Mandatory attendence participation: nepovinná účast na přednáškách 50% účast na cvičeních

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Conditions for subject completion and attendance at the exercises within ISP:

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Occurrence in study plans

Academic year	Programme	Branch/spec.	Spec.	Zaměření	Form	Study language	Tut. centre	Year	W	S	Type of duty
2018/2019	(B6202) Economic Policy and Administration	(7202R020) Economics Journalism			P	Czech	Ostrava	3			Compulsory	study plan
2017/2018	(B6202) Economic Policy and Administration	(7202R020) Economics Journalism			P	Czech	Ostrava	3			Compulsory	study plan

Occurrence in special blocks

Block name	Academic year	Form of study	Study language	Year	W	S	Type of block	Block owner

Assessment of instruction

2018/2019 Summer