116-0526/01 – Diploma Seminar B (DSB)
Gurantor department | Department of Marketing and Business | Credits | 3 |
Subject guarantor | doc. Ing. Šárka Velčovská, Ph.D. | Subject version guarantor | doc. Ing. Šárka Velčovská, Ph.D. |
Study level | undergraduate or graduate | Requirement | Compulsory |
Year | 2 | Semester | summer |
| | Study language | English |
Year of introduction | 2009/2010 | Year of cancellation | |
Intended for the faculties | EKF | Intended for study types | Follow-up Master |
Subject aims expressed by acquired skills and competences
1. To arrange the theoretical background of diploma thesis.
2. To organize the data collecting.
3. To analyze the collected data.
4. To interpret the results of work analysis.
5. To formulate the conclusions of diploma work.
Teaching methods
Individual consultations
Summary
The aim of the course is to prepare students for elaboration of diploma thesis on given topic. Due to the different focus of the diploma thesis topics and the specificity of the conditions of the individual solutions, the seminar takes the form of individual consultations according to the student's needs and with regard to the stages of the thesis. At this stage, students focus on data collection, data analysis and interpretation. They learn the proper ways to create tables and graphs and other visual objects.
Compulsory literature:
Recommended literature:
Way of continuous check of knowledge in the course of semester
Written elaboration of individual parts of the diploma thesis.
E-learning
Other requirements
Completion of the course Marketing research B, knowledge of basic statistical analyses.
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
1. Lectures are not part of the course,
2. Due to the individual focus of the topics of diploma theses and the specificity of the conditions of each solution, consultations are conducted individually according to the needs of the student and the stage of work on the solved diploma project.
Conditions for subject completion
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction