121-0311/02 – Social Communication (SOKO)
Gurantor department | Department of Economics Journalism | Credits | 2 |
Subject guarantor | Ing. Jana Gibarti, Ph.D. | Subject version guarantor | Ing. Jana Gibarti, Ph.D. |
Study level | undergraduate or graduate | Requirement | Compulsory |
Year | 2 | Semester | winter |
| | Study language | Czech |
Year of introduction | 2006/2007 | Year of cancellation | 2016/2017 |
Intended for the faculties | EKF | Intended for study types | Bachelor |
Subject aims expressed by acquired skills and competences
Specify communication skills
Describe verbal and nonverbal communication
Define communication, social communication
Explain kinds and forms of communication
Discuss manipulation techniques
Clarify faults in interpersonal communication
Compare elements of passive and agressive communication
Use assertive communication in practice
Specify differences in communication of a man and a woman, a child and an adult, a younger and an older person
Teaching methods
Lectures
Tutorials
Summary
Cílem semináře je zmapovat českou terminologii teorie a praxe sociální komunikace a doložit ji vhodnými komunikáty. Na těchto komunikátech budou studenti analyzovat jazykové jevy, typické pro daný typ komunikace. Komunikaci budeme pojímat v tom nejširším smyslu: verbální - neverbální, přímou - nepřímou (zprostředkovanou), ústní - písemnou.
Compulsory literature:
Greene, J., O., Brant R. B. Handbook of Communication and Social Interaction Skills. New York: Taylor & Francis, 2003.
Recommended literature:
Knapp, M., L., Daly, J. A. Handbook of Interpersonal Communication. Thousand Oaks, Calif.: Sage, 2002.
Way of continuous check of knowledge in the course of semester
E-learning
Other requirements
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Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
1. Theory of communication, communication scheme, elements of interpersonal communication
2. Verbal communication (the art of listening, dialogue, implicit and explicit communication)
3. Nonverbal communication (expressions, visual communication, gestures, haptics, posturology, proxemics, kinesics, exterior communication and negotiation, para-linguistics)
4. Oral and written communication (communication and language skills, negotiations, techniques of managing the discussion, moderating)
5. Communication with the public, public appearances
6. Sound self-assertion, defense against manipulation: assertion
7. The essence and influence of mass communication; Effects of mass communication.
8. Creating of reality by using the language
9. Communication on the Internet
10. Communication between a man and a woman
11. Communication with small children
12. Communication in the region
13. Multilingual communication
Conditions for subject completion
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction