121-0329/01 – Internet Journalism (INTZURNAL)

Gurantor departmentDepartment of Economics JournalismCredits2
Subject guarantorPhDr.Mgr. Vojtěch BednářSubject version guarantorPhDr.Mgr. Vojtěch Bednář
Study levelundergraduate or graduateRequirementCompulsory
Year2Semestersummer
Study languageCzech
Year of introduction2007/2008Year of cancellation2016/2017
Intended for the facultiesEKFIntended for study typesBachelor
Instruction secured by
LoginNameTuitorTeacher giving lectures
BED069 PhDr.Mgr. Vojtěch Bednář
Extent of instruction for forms of study
Form of studyWay of compl.Extent
Full-time Credit 1+1

Subject aims expressed by acquired skills and competences

Describe the basic elements of internet journalistic texts creation Explain a life cycle of the internet document Discuss the structure of editorial and publication system Compare elements of press version and text version Use the Internet and journalistic texts in the creation of editorial and publication system

Teaching methods

Lectures
Seminars

Summary

Cílem předmětu je seznámit frekventanty s vývojem, současností a perspektivami žurnalistiky v online prostředí, se specifikaci online žurnalistiky a s nástroji, které ke své práci používá. Absolvent předmětu je vybaven nezbytnými teoretickými i praktickými znalostmi, které potřebuje k samostatné práci online žurnalisty. Předmět reflektuje aktuální trendy a směry vývoje, proto je následně uvedená osnova předmětu pouze orientační.

Compulsory literature:

David Meerman Scott: The New Rules of Marketing & PR, Wiley, 2011.

Recommended literature:

Douglas,E.Comer.Internetworking with TCP/IP. Vol I, Principles, protocols, and architecture. Prentice Hall, 4th ed.,Upper Saddle River.2000 ISBN 0-13-018380-6.

Way of continuous check of knowledge in the course of semester

E-learning

Další požadavky na studenta

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Prerequisities

Subject has no prerequisities.

Co-requisities

Subject has no co-requisities.

Subject syllabus:

1. The Internet and journalism 2. Structure of the editorial and publication system 3. Visualization of pages contents 4. Life cycle of a document 5. Attachments, related references, photo galleries 6. Password security 7. Interconnection by means of references 8. Administration by editors 9. Recording of events 10. Various language versions 11. Press versions, text versions, and a map of pages 12. Optimization for searchers

Conditions for subject completion

Full-time form (validity from: 2002/2003 Summer semester, validity until: 2016/2017 Summer semester)
Task nameType of taskMax. number of points
(act. for subtasks)
Min. number of points
Exercises evaluation Credit 85 (85) 0
        Other task type Other task type 85  0
Mandatory attendence parzicipation:

Show history

Occurrence in study plans

Academic yearProgrammeField of studySpec.FormStudy language Tut. centreYearWSType of duty
2015/2016 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Choice-compulsory study plan
2014/2015 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2013/2014 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2012/2013 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2011/2012 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2010/2011 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2009/2010 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan
2008/2009 (B6202) Economic Policy and Administration (7202R020) Economics Journalism P Czech Ostrava 2 Compulsory study plan

Occurrence in special blocks

Block nameAcademic yearForm of studyStudy language YearWSType of blockBlock owner
Subject block without study plan - EKF - P - cs 2016/2017 Full-time Czech Optional EKF - Faculty of Economics stu. block