152-0541/03 – Business Diagnostics (PD)
| Gurantor department | Department of Business Administration | Credits | 3 |
| Subject guarantor | Ing. Josef Kašík, Ph.D. | Subject version guarantor | Ing. Josef Kašík, Ph.D. |
| Study level | undergraduate or graduate | | |
| | Study language | English |
| Year of introduction | 2011/2012 | Year of cancellation | 2013/2014 |
| Intended for the faculties | EKF | Intended for study types | Follow-up Master, Bachelor |
Subject aims expressed by acquired skills and competences
The objectives of the subject:
1) to classify and structure businesses and other organizations for the purpose of their diagnosing,
2) to use systems thinking,
3) to analyze the financial health of a business,
4) to determine the value of a business,
5) to apply selected diagnostic methods.
Teaching methods
Lectures
Individual consultations
Summary
1. Business diagnostics and therapeutics – introduction, terminology, history
2. Business as an object of diagnostics – classification and structure
3. Business as a system
4. Financial health
5. Business value – asset, income and market approach
6. Selected diagnostic methods
Compulsory literature:
THOMPSON, M.; MIMICK, R. Business Diagnostics: The Canadian Edition 2nd Edition. Trafford Publishing 2006.
Recommended literature:
FOGG, C. D. Diagnostic Marketing: Finding and Fixing Critical Problems. Addison-Wesley.
GORDON, J. R. Organizational Behavior: A Diagnostic Approach (7th Edition). Prentice Hall 2001.
KOVACH, K. Human Resource Management: A Diagnostic Approach. Univ. Press of America.
NIVEN, P. R. Balanced Scorecard Diagnostics: Maintaining Maximum Performance. Wiley 2005.
Way of continuous check of knowledge in the course of semester
E-learning
Other requirements
There are no other particular requirements for the students.
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
1) Business diagnostics and therapeutics – introduction, terminology
2) Business diagnostics and therapeutics – history
3) Business as an object of diagnostics – classification and structure
4) Business as a system
5) Business financial health
6) Business value – main concepts, asset methods
7) Business value - income and market approach
8) Selected diagnostic methods
9) Diagnostics of business environment
10) Business problems – definition, classfification, methods
11) Crisis management – anatomy of crisis, types of crises, approaches to crises
12) Business potentials and World Class Company
13) Risk management – risk definition, methods to identify, analyze and evaluate risks
14) General diagnostic models
Conditions for subject completion
Conditions for completion are defined only for particular subject version and form of study
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction
Předmět neobsahuje žádné hodnocení.