152-0542/02 – Business Diagnostics (BD)

Gurantor departmentDepartment of Business AdministrationCredits5
Subject guarantorIng. Josef Kašík, Ph.D.Subject version guarantorIng. Josef Kašík, Ph.D.
Study levelundergraduate or graduateRequirementCompulsory
Year2Semesterwinter
Study languageEnglish
Year of introduction2014/2015Year of cancellation
Intended for the facultiesEKFIntended for study typesFollow-up Master
Instruction secured by
LoginNameTuitorTeacher giving lectures
FRA135 Ing. Jiří Franek, Ph.D.
KAS20 Ing. Josef Kašík, Ph.D.
Extent of instruction for forms of study
Form of studyWay of compl.Extent
Full-time Credit and Examination 2+2

Subject aims expressed by acquired skills and competences

The objectives of the subject: 1) to classify and structure businesses and other organizations for the purpose of their diagnosing, 2) to use systems thinking, 3) to analyze the financial health of a business, 4) to determine the value of a business, 5) to analyze business potentials 6) to apply selected diagnostic methods 7) to classify business problems and apply methods for their solving, 8) to classify business crises and learn main approaches to them, 9) to analyze the business potential and opportunities, 10) to identify, analyze and evaluate business risks, 11) to understand general diagnostic models.

Teaching methods

Lectures
Individual consultations

Summary

V předmětu jsou studenti seznámeni se základy podnikové diagnostiky a naučí se klasifikovat a strukturovat podnik a jiné organizace pro potřeby jejich diagnostikování, zavést na podniku systém včetně jeho dekompozice na dílčí subsystémy. Studenti budou umět analyzovat a vyhodnotit finanční zdraví podniku a ocenit podnik pomocí různých metod. Dále jsou studenti seznámeni s metodami identifikace, analýzy a hodnocení hlavních faktorů v rámci diagnostiky podnikatelského prostředí. Budou umět identifikovat, analyzovat a hodnotit silné a slabé stránky podniku a aplikovat použitelné analogie z technické diagnostiky. Zároveň se seznámí s postupy a metodikami jak odhalit, třídit, hodnotit a řešit podnikové problémy.

Compulsory literature:

GUARNIERI, Patricia. Decision Models in Engineering and Management. Heidelberg: Springer, 2016. ISBN 978-3319119496. MOUTINHO, Luiz, a Kun-Huang HUARNG. Quantitative Modelling in Marketing and Management. Singapore: World Scientific, 2015. ISBN 978-9814407731. THOMPSON, M.; MIMICK, R. Business Diagnostics: The Canadian Edition 2nd Edition. Trafford Publishing 2006.

Recommended literature:

ALDERFER, Clayton P. The practice of organizational diagnosis: theory and methods. Oxford: Oxford University Press, 2011. ISBN 978-0-19-974322-3. ROGERS, Rolf Ernst a Jane Y FONG. Organizational assessment: diagnosis and intervention. Amherst: HRD Press, c2000. ISBN 0-87425-576-7. TENG, Michael. Business diagnosis. Singapore: Corporate Turnaround Centre, 2009. ISBN 978-981-08-4061-7.

Way of continuous check of knowledge in the course of semester

E-learning

Other requirements

There are no other particular requirements for the students.

Prerequisities

Subject has no prerequisities.

Co-requisities

Subject has no co-requisities.

Subject syllabus:

The objectives of the subject: 1) to classify and structure businesses and other organizations for the purpose of their diagnosing, 2) to use systems thinking, 3) to analyze the financial health of a business, 4) to determine the value of a business, 5) to apply selected diagnostic methods.

Conditions for subject completion

Full-time form (validity from: 2014/2015 Winter semester)
Task nameType of taskMax. number of points
(act. for subtasks)
Min. number of points
Exercises evaluation and Examination Credit and Examination 100 (100) 51
        Exercises evaluation Credit 30 (30) 16
                Credit test Written test 20  11
                Presentation Project 10  6
        Examination Examination 70  36
Mandatory attendence parzicipation: The lectures are not obligatory. The guarantor of the subject defines the requirements for the seminars.

Show history

Occurrence in study plans

Academic yearProgrammeField of studySpec.ZaměřeníFormStudy language Tut. centreYearWSType of duty
2020/2021 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan
2019/2020 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan
2018/2019 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan
2017/2018 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan
2016/2017 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan
2015/2016 (N6208) Economics and Management (6208T062) Marketing and Business P English Ostrava 2 Compulsory study plan

Occurrence in special blocks

Block nameAcademic yearForm of studyStudy language YearWSType of blockBlock owner
Incoming students - master study 2018/2019 Full-time English Choice-compulsory 163 - International Office stu. block