544-0120/04 – Tourism Service Tools (TSCR)
Gurantor department | Department of Geodesy and Mine Surveying | Credits | 5 |
Subject guarantor | Ing. Hana Štěpánková | Subject version guarantor | Ing. Hana Štěpánková |
Study level | undergraduate or graduate | Requirement | Compulsory |
Year | 3 | Semester | summer |
| | Study language | Czech |
Year of introduction | 1999/2000 | Year of cancellation | 2014/2015 |
Intended for the faculties | HGF | Intended for study types | Bachelor |
Subject aims expressed by acquired skills and competences
- to identify and define services used in tourism
- to apply the legislation to the field of tourism
- to know the principles of advertising and promotion when preparing the tourist action
- to apply the principles of accounting in tourism and evaluation of economic results
- to apply and interpret the acquired knowledge to the term essay
Teaching methods
Lectures
Tutorials
Project work
Summary
The subject gives an informations about services traits and particularities in a
tourism domain, about different kinds of basic and additional services in
tourism, as services of travel agencys, services of road haulage, railway
transport, air carrying and shipping, and services of accomodate, alimentation,
insuring, bath too, and customs foreign and visa duty with tourism realisation.
Compulsory literature:
Jakubíková, D., Ježek, J., Pavlák, M.: Cestovní ruch - Západočeská univerzita
1995
Němčanský, M.: Management cestovního ruchu I, II, Slezská univerzita 1995
Janečková, J.: Marketing služeb, Slezská univerzita, Karviná 1996
Recommended literature:
Way of continuous check of knowledge in the course of semester
- na konci semestru odevzdat semestrální práci
E-learning
Other requirements
There are no requirements.
Prerequisities
Subject has no prerequisities.
Co-requisities
Subject has no co-requisities.
Subject syllabus:
The specific characteristics of services in tourism
Travel agency services, supply and sales activities, organizational structure,
price calculation, European rules
Transport services, transport by rail, road,aviation, marine, liability for damages
Accommodation services,
Catering services
Spa services
Customs and passport services, travel documents, customs law and control, selected
customs regulations.
Insurance services in tourism, the types of insurance, assistance services, solutions
of extraordinary events.
Conditions for subject completion
Occurrence in study plans
Occurrence in special blocks
Assessment of instruction