545-0303/03 – Trade Systems (ObS)

Gurantor department	Department of Economics and Control Systems	Credits	4
Subject guarantor	doc. Ing. Roman Kozel, Ph.D.	Subject version guarantor	Ing. Markéta Laštůvková, Ph.D.
Study level	undergraduate or graduate	Requirement	Compulsory
Year	5	Semester	summer
		Study language	Czech
Year of introduction	1990/1991	Year of cancellation	2007/2008
Intended for the faculties		Intended for study types

Instruction secured by
Login	Name	Tuitor	Teacher giving lectures
RUC55	Ing. Hana Růčková

Extent of instruction for forms of study
Form of study	Way of compl.	Extent
Full-time	Graded credit	2+2
Part-time	Graded credit	12+0

Subject aims expressed by acquired skills and competences

The objective of the subject is to understand to trade systems. The students obtain theoretical and expert knowledge in the field of the trade, of trade logistics, and in the field of economy and of trade management.

Teaching methods

Lectures
Tutorials
Project work
Terrain work

Summary

Compulsory literature:

ZENTES, J., D. MORSCHETT and H. SCHRAMM-KLEIN. Strategic Retail Management. 2nd Edition. Wiesbaden: Gabler, 2011. 445 s. ISBN 978-3-8349-2536-7.

Recommended literature:

BAINES, Paul, Chris FILL and Kelly PAGE. Marketing. 2nd ed. Oxford: Oxford University Press, 2011, xxxiii, 756 s. ISBN 978-0-19-957961-7. FINNE, Sami and Hanna SIVONEN. The Retail Value Chain. London: Kogan Page Limited, 2009. 369 s. ISBN 978-7494-5456-2. SAMUELSON, Paul Anthony and William D NORDHAUS. Economics. 19th ed. New York: McGraw-Hill, 2010, xxiv, 715 s. ISBN 978-007-126383-2.

Additional study materials

Study supports in the EduDocs system

Way of continuous check of knowledge in the course of semester

E-learning

Other requirements

Prerequisities

Subject has no prerequisities.

Co-requisities

Subject has no co-requisities.

Subject syllabus:

1. Obchod a obchodní systémy 2. Vývojové trendy v obchodě 3. Chování spotřebitele 4. Cena v obchodě a metody jejího výzkumu 5. Vstup firmy na zahraniční trhy 6. Informační systémy obchodní firmy 7. Řízení lidských zdrojů 8. Logistické řízení pohybu zboží 9. Technologie obchodního provozu 10. Statistické a dynamické prvky maloobchodního provozu 11. Profilace a lokalizace jednotek maloobchodu

Conditions for subject completion

Part-time form (validity from: 1960/1961 Summer semester)

Task name	Type of task	Max. number of points (act. for subtasks)	Min. number of points	Max. počet pokusů
Graded exercises evaluation	Graded credit	100 (100)	0	3
Úloha	Other task type	100	0

Mandatory attendence participation:

Show history

Conditions for subject completion and attendance at the exercises within ISP:

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Occurrence in study plans

Academic year	Programme	Branch/spec.	Form	Study language	Tut. centre	Year	Type of duty
2007/2008	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2007/2008	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Most	5	Compulsory	study plan
2006/2007	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2006/2007	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Most	5	Compulsory	study plan
2005/2006	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2005/2006	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Most	5	Compulsory	study plan
2004/2005	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2003/2004	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2002/2003	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2001/2002	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan
2000/2001	(M2102) Mineral Raw Materials	(2102T001) Economics Management in Raw Materials treatment Industry	K	Czech	Ostrava	5	Compulsory	study plan

Occurrence in special blocks

Block name	Academic year	Form of study	Study language	Year	W	S	Type of block	Block owner

Assessment of instruction

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